Heilsarmee Schweiz

Explainer Videos

The Salvation Army Switzerland commissioned a series of internal explainer videos addressing sensitive and complex topics, such as crisis management and protection against abuse. Designed for internal training and communication, the videos rely on a clear, approachable visual language to convey critical information effectively and sensitively.

Maison Standard was responsible for the full production of the explainer series, from visual direction and animation to voice recording and sound design. We developed a simplified, accessible aesthetic that distills complex guidelines into engaging and easy-to-understand visual narratives.